Rybbit
Google Analytics without the cookie banner or the maze of menus: Rybbit puts web and product analytics for every site you run on one readable dashboard, hosted on your own server. Pageviews, sessions, unique users, bounce rate, session duration, traffic sources, campaigns, devices, and countries update in real time beside a live visitor count. Session replay lets you watch the visits behind the numbers, and user profiles tie identified visitors to their sessions and events. Funnels pinpoint where conversions leak, journeys chart the paths people take through a site, retention reports show who comes back, and goals track conversions from page visits, custom events, and autocaptured clicks. Custom events carry JSON properties, filters slice every report across more than 15 dimensions, saved segments reapply them in one click, and location tracking drills from country to region to city on interactive maps, with optional 3D globe views through a Mapbox token. Error tracking connects JavaScript failures to the affected sessions, so a spike in errors leads straight to the visits that explain it. One install serves unlimited sites and organizations with role-based access, public dashboards share a site's stats through a link, and a tracking script of about 11 KB compressed collects data with no cookies and no consent banner. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. AGPL-3.0 licensed.
Pug
Pageviews tell you someone arrived; Pug is an open-source product analytics platform that shows what people actually did next, across events, funnels, retention, and user flows. Capture events from browser, Android, Flutter, Node, Go, or Ruby SDKs into an ingestion pipeline that enriches each hit with geography, user agent, bot detection, and web attribution automatically. Identify and alias the users behind events, then open a profile to see traits, sessions, and the full activity history of a person. Build insights as trends, funnels, retention cohorts, segmentation, Sankey user flows, and top-K breakdowns, with filters and period-over-period comparison on every chart. A web analytics overview is generated from your events with visitors, sessions, pageviews, bounce rate, and traffic sources, requiring no tile wiring. The live view plots every current visitor on a real-time world map, down to the person and the event they just fired. Compose dashboards from insight and markdown tiles on a time-windowed grid that analysts rearrange without touching ingestion. Erase a person's events and profile on request to satisfy GDPR and DPDP data-subject obligations. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. AGPL-3.0 licensed.
PostHog
With over 37,000 GitHub stars and used by teams at Y Combinator, Airbus, and Phantom, PostHog replaces an entire stack of paid analytics tools — Mixpanel, Amplitude, Heap, LaunchDarkly, Hotjar, and Google Analytics — with a single open-source platform where every tool shares a common event layer and user context. Product analytics captures events automatically or via manual instrumentation with HogQL (SQL) access for custom queries, while web analytics provides GA-like dashboards for traffic, conversions, and Core Web Vitals. Session replay records user interactions with DOM snapshots and network waterfall analysis, linking directly to errors and feature flag exposures. Feature flags safely roll out changes to specific cohorts with multivariate support and instant rollback, while experiments run A/B tests with automatic Bayesian significance calculations and revenue attribution. Error tracking captures stack traces linked to session replays and user properties for immediate reproduction context. AI observability monitors LLM generations, traces, token usage, latency, and costs across model versions. The managed data warehouse syncs 120+ external sources including Stripe, Postgres, Salesforce, and HubSpot alongside product events, queryable through a unified SQL editor. An MCP server enables AI agents in Cursor, Claude Code, or VS Code to query analytics and execute SQL directly. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. MIT licensed.
Countly
Mixpanel, OneSignal, and Crashlytics in one self-hosted stack - Countly is an all-in-one product analytics and engagement platform where every byte of first-party data stays on your server. A Node.js application over MongoDB, it collects through ten battle-tested SDKs spanning iOS, Android, web JavaScript, React Native, Flutter, Unity, and desktop (plus a data write API for anything else), and has powered tens of thousands of mobile, web, and desktop apps since 2012. The analytics core covers sessions, custom events, views, user profiles, and real-time dashboards, with exploration tools built for product managers as much as analysts. What separates Countly from pure analytics tools is acting on the data without third parties: built-in push notifications send automated, transactional, and personalized messages to iOS (APNs), Android (Firebase), and Huawei devices, with the SDK handling token retrieval and permission flows automatically; crash reporting captures symbolicated native crashes on iOS and Android plus JavaScript errors, correlated with the same user and session data. Email reports keep stakeholders updated, and the plugin-based architecture means features load as modules. For GDPR-sensitive products, engagement without piping user data to advertising companies is the entire point. AGPL-licensed server, installable in minutes.